Givenchy S / S 2022 show exclusively at Paris Fashion Week
Givenchy lights up S / S 2022 with cinematic sunshine at Paris La Défense Arena
For his first physical show for Givenchy, Matthew M Williams takes guests to the largest indoor performance hall in Europe, on the outskirts of the French capital, with austere decor inspired by an art gallery.
For S / S 2022, the world’s fashion brands presented their first physical catwalks in 18 months – following the easing of restrictions linked to the pandemic – in a multitude of spectacular locations. In Paris alone, Hermès caused a sensation by taking guests to the private Bourget airport, where a plane landed on the runway in the final of the show, while Balenciaga took over the grand Théâtre du Châtelet, with carpet red and hordes of screaming fans.
Matthew M Williams also had something spectacular in mind for his first physical show for Givenchy, after being appointed creative director of the Parisian House in June 2020. Last season, the brand presented a panoramic show film, which saw mannequins trample in the water, illuminated by dozens of spotlights, in the Paris La Défense Arena, the largest indoor performance hall in Europe, at the gates of the French capital.
Arena transformed for the Givenchy S / S 2022 fashion show
For its S / S 2022 showcase, the brand returns once again to Paris La Défense Arena, a sculptural dome-shaped space designed by French architect Christian de Portzamparc and inaugurated in 2017, and able to accommodate up to 40,000 spectators. . Here, Williams is ready to bathe his guests in the glow of a cinematic sun, hanging a monumental oculus from the ceiling of the vast space, which will bathe the place in bright light.
The harsh, serene light will transform the space into a brutalism-inspired arena, or huge pristine art gallery, creating a scene compelling enough for Givenchy’s S / S 2022 creations to make their entrance.
Another nod to the notion influenced by the art behind the scenography? Givenchy’s S / S 2022 edition also unveils a collaboration with American artist Josh Smith, whose large, moving brush-stroke paintings feature figurative elements, such as skeletons, fish and insects, for an impressionistic effect. . §